AI Insights · Timothy · July 2023
Top 5 Delivered Meal Kits and Specialty Foods Apps Performance in Middle East Q2 2023
Discover the performance trends of the top 5 meal kits and specialty foods apps in the Middle East during Q2 2023 on a unified platform, including downloads, revenue, and active users.
In the second quarter of 2023, the Middle East saw various trends among the top 5 Delivered Meal Kits and Specialty Foods applications on a unified platform, with data sourced from Sensor Tower.
Vivino: Buy the Right Wine displayed a steady growth in weekly revenue, peaking at around $40 in the week of June 5. Weekly downloads saw an initial surge reaching over 3K in early April, followed by a decline, stabilizing around 750 by the end of June. The app's active users also showed fluctuations, peaking at approximately 14K in early April before settling around 8K by the end of the quarter.
HelloFresh: Meal Kit Delivery recorded notable download numbers, starting with 1.6K in early April and experiencing a decrease to about 480 by the end of June. Active users for HelloFresh increased gradually, reaching around 10.8K in mid-June.
Green Chef: Healthy Recipes had modest download figures, with an initial spike of 1K in early April, but dropped to roughly 150 by late June. Active user trends mirrored this pattern, peaking at 1.3K in mid-April before stabilizing around 770 by the end of the quarter.
EveryPlate: Cooking Simplified experienced a significant drop in downloads from 1K in early April to about 68 by the end of June. Active users also showed a declining trend, from 2.1K in early April to around 1.2K by the end of the quarter.
Factor_ Prepared Meal Delivery showed a consistent increase in downloads, starting with 7 in early April and reaching over 300 by the end of June. Active users followed a similar upward trend, starting at 68 in late April and climbing to 590 by the end of June.
For more detailed insights and data, visit Sensor Tower.
